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BCG Business Portfolio
A strategic planning tool that classifies a company's business units or products into four categories (Stars, Cash Cows, Question Marks, Dogs) based on market growth and market share.
SBUs
Strategic Business Units are distinct parts of a corporation that operate as separate entities or profit centers.
Quadrant B
Typically refers to a classification within a matrix or framework, which could vary by context but often relates to prioritizing tasks or strategic planning.
BCG Business Portfolio
A matrix developed by the Boston Consulting Group to evaluate the strategic position of a business's brand portfolio and its potential.
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