You Had a Lousy Day at Work

question 71

Multiple Choice

You had a lousy day at work.You really would like to hurt your boss,but you don't.Instead,on the highway driving home you honk at every person in your way.You have substituted your goal of hurting your boss for a more acceptable goal.This process is called

• A) sublimation.
• B) displacement.
• C) identification.
• D) reaction formation.

---

Definitions:

Nature's Path

Interpretation not available; could refer to a brand, or ideology focused on natural or sustainable practices, without further context.

Information Search

The phase in the consumer decision-making process where individuals seek out information about products or services to make an informed decision.

Evaluative Criteria

Standards or benchmarks that consumers use to judge the features, attributes, or benefits of a product or service, influencing their purchasing decisions.

Determinant Attributes

Features that are most important to consumers and influence their decision-making process when choosing between similar products or services.