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What do standard scores allow researchers to do that raw scores cannot?
Sugar-Free
Products that do not contain any natural or artificial sugars, catering to health-conscious consumers or those with dietary restrictions.
Differentiated Marketing
A marketing strategy where a company targets several market segments, offering tailored products or services to meet the specific needs of each segment.
Marketing Mix
The combination of factors that can be controlled by a company to influence consumers to purchase its products. It typically includes product, price, place, and promotion.
Concentrated Marketing
A strategy that focuses on targeting a small, well-defined consumer segment or niche market.
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