I-Scream-4 Ice Cream Recently Faced Competition Against Their Flagship Brand

question 68

Multiple Choice

I-scream-4 Ice Cream recently faced competition against their flagship brand of "Orange peel ice cream." A competitor made significant in-roads into the market by offering three varieties of "Orange peel ice cream." I-scream-4 Ice Cream decided to counter this threat by introducing five new varieties of ice creams. Which competitive strategy is I-scream-4 Ice Cream implementing?

• A)cost leadership
• B)product differentiation
• C)cost differentiation
• D)service focus

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Understand the contractual relationship between insurer and insured, including the insured’s rights to proceeds and policy benefits.

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Grasp the concepts of professional (malpractice) insurance coverage and homeowners’ policy coverage scope.