SCENARIO 6-1 Mackenzie,a Sales Representative for Alliance Ltd. ,Is Having Trouble Explaining

question 2

Multiple Choice

SCENARIO 6-1
Mackenzie,a sales representative for Alliance Ltd. ,is having trouble explaining the benefits of his product to potential customers.Mackenzie has thought about how he does things and is thinking that he should improve the way he communicates.He has decided to examine the communication process model and hopes it will help him.Currently,Mackenzie calls potential customers on the phone,and has a brief phone conversation with them,telling them what new products are available.He then sends them the products via ground transportation.His customers frequently return the products because they are not what they were expecting,or because the customers did not want them in the first place.

-Referring to SCENARIO 6-1,if Mackenzie is having problems understanding what customers are trying to tell him,he is having a problem with

• A)the channel.
• B)decoding.
• C)encoding.
• D)the medium.
• E)information overload.

Comprehend the principles of value creation within an organization and the differentiation between products and services.

Understand the dynamics of workforce planning and the role of staffing tables, attrition, and layoffs in organizational management.

Appreciate the complexity of decision-making in human resources and the implications of relying on seniority, performance, and other criteria in organizational policies.

Understand the concept and importance of succession planning in talent management.

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Definitions:

Issuer

An entity, such as a corporation or government, that develops and offers securities for sale to investors to raise capital.

Issued

Pertains to securities or other financial instruments that have been created and offered for sale to investors by a corporation or government entity.

Cash Received

The total amount of cash that an entity collects during a specific period, from various sources including sales, financing, or investments.

Bonds

Long-term debt securities issued by corporations or governments to raise capital, promising to pay the bearer a specified amount of interest over a set period until repayment of the principal.