Gold & Sweet Company Bottles and Sells Maple Syrup from Its

question 9

Multiple Choice

Gold & Sweet Company bottles and sells maple syrup from its plant in Vermont.On the labels is a logo that states "100% Genuine New England Maple Syrup Certified by the Northeast Maple Syrup Harvesters Association." This logo is

• A)a certification mark.
• B)none of the choices.
• C)a service mark.
• D)trade dress.

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Definitions:

Indirect Channel

A path that goods or services take from the producer to the customer through intermediaries, such as wholesalers, distributors, or retailers.

Automobile Manufacturers

Companies that design, produce, market, and sell motor vehicles.

Consumer

An individual or group who purchases goods and services for personal use.

Industrial Distributors

Companies that specialize in distributing goods, typically in large quantities, from manufacturers to various end users or retailers.