Managing the Flow of Goods and Materials from the Customer

question 39

Multiple Choice

Managing the flow of goods and materials from the customer backward through the supply chain is called

• A)Reverse Logistics
• B)The Pull System
• C)The Push System
• D)Response Management

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Definitions:

Persuadee

The individual or group being targeted or influenced by persuasive messages or tactics.

Persuasion Process

The act of convincing someone to change their beliefs, attitudes, or behaviors through argument, reasoning, or appeal to emotion.

Persuasion

The act of convincing someone to do or believe something through reasoning or the use of temptation.

Cognitive Dissonance

The psychological discomfort experienced by an individual when holding two or more contradictory beliefs, ideas, or values at the same time.