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Ed Rogers Owns an Appliance Store Forecast Sales for July Using an Exponential Smoothing Model with Particular

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Ed Rogers owns an appliance store. Sales data on a particular model of a DVD player for the past six months are:
 Manth  Sales  Jan 35 Feb 29 Mar 39 Apr 42 May 51 Jun 56\begin{array} { c c c } \text { Manth } & & \text { Sales } \\ \hline\text { Jan } & & 35 \\\text { Feb } & & 29 \\\text { Mar } & & 39 \\\text { Apr } & & 42 \\\text { May } && 51 \\\text { Jun } & & 56\end{array} Forecast sales for July using an exponential smoothing model with a smoothing constant of 0.40. Assume that the forecast for May was 36.25.

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Definitions:

Downwardly Flexible

Refers to the ability of wages or prices to decrease in response to market conditions.

Anti-Recession Policies

Government measures intended to combat economic downturns, involving fiscal and monetary actions to stimulate the economy.

Equation of Exchange

An economic equation that describes the relationship between the money supply, velocity of money, price level, and an economy's output.

GDP Rise

An increase in the Gross Domestic Product, indicating growth in the economy and the production of goods and services.

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