Focus Groups Are Most Likely to Be Used by ______________

question 29

Multiple Choice

Focus groups are most likely to be used by ______________ companies.

• A)industrial
• B)service-oriented
• C)business to business
• D)consumer goods
• E)none of the above

---

Definitions:

Individual Initiative

The action taken by a person to begin or to follow through with a plan or task without the need for others' encouragement or instruction, often leading to innovation and problem-solving.

Personality Theorists

Researchers or scholars who study or develop theories about the characteristics that make a person unique.

Range

The difference between the highest and lowest values in a set of numbers, indicating the spread or variation within the data.

Heredity

The biological process through which genetic traits are transmitted from parents to their offspring.