Which of the Following Is Not an Objective of the Marketing

question 37

Multiple Choice

Which of the following is not an objective of the marketing research report?

• A)to explain why the research was done
• B)to state the specific research objectives
• C)to explain how the research was done
• D)to explain how much the project cost the client
• E)All of the above are objectives of the marketing research report.

---

Definitions:

Synergy

The belief that the combined strength and efficiency of two unified companies will exceed the total of their individual contributions.

Incremental Net Gain

The additional net profit earned as a result of a particular decision or action, taking into account all relevant costs and revenues.

Merger

The combination of two or more companies into a single corporate entity, with the newly formed organization often taking on a new name.

Strategic Alliance

A formal arrangement between two or more companies to undertake mutually beneficial business activities while retaining their independence.