Examlex
The two principle methods of measuring GDP are
Information Search
Information search is the process by which consumers seek out and use various sources of information to make informed decisions before making a purchase.
Alternative Evaluation
A stage in the consumer decision process where different options are assessed against criteria like features, benefits, price, and quality, to make a purchase decision.
Problem Recognition
The initial stage in the consumer decision-making process where a consumer identifies a need or problem that requires a solution.
Prepurchase Cognition
The thought processes and considerations of consumers before making a buying decision, including research, evaluation of alternatives, and the influence of attitudes and beliefs.
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