Match Each Term in the Left-Hand Column to the Statement

question 15

Essay

Match each term in the left-hand column to the statement that it best exemplifies.

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Definitions:

Ultimate User

The final recipient or beneficiary of a product or service, for whom it is ultimately designed.

Rational Appeal

A persuasive technique that uses logic, facts, and reason to influence an audience's attitudes or behaviors.

Logical Appeals

Persuasive strategies that use reasoning, facts, and evidence to convince an audience.

Taste

The personal preference or discernment in aesthetics, style, or quality.