Examlex
Give the purpose of FAD and FMN.
Market Skimming
A pricing strategy involving setting high prices initially to target customers willing to pay more before lowering prices to attract a broader market.
Razorblade Strategy
A business model where the initial product is sold at a low price, and profit is generated from selling complementary goods.
Market Share
A measure of the percentage of sales within a market that is held by one product or company.
Survival Pricing
A pricing strategy adopted by companies to set prices at a level that covers basic costs, aiming to maintain business operations during adverse conditions.
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