Examlex
The ruler, __________, conquered the Persian Empire in 334 BCE.
Primary Reinforcer
An innate reinforcing stimulus like nourishment or shelter, which does not require learning to be effective in enhancing behavior.
Conditioning
A process of behavior modification by which a subject comes to associate a desired behavior with a previously unrelated stimulus.
Negative Contrast Effects
A psychological phenomenon where an individual's perception of an option is negatively influenced by a comparison with a better option.
Reinforcement
A process in operant conditioning that increases the likelihood of a behavior being repeated, which can be either positive (by adding a stimulus) or negative (by removing a stimulus).
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