What Are the Three Different Service Designs That Are Described

question 5

Multiple Choice

What are the three different service designs that are described in the chapter?

• A) substitute people for technology; get the customer involved, high customer attention approach
• B) customer-based market research, high customer attention approach, substitute technology for people
• C) customer-based market research, high customer attention approach, gets the customer involved
• D) substitute people for technology, customer-based market research, and high customer attention approach
• E) substitute technology for people; get the customer involved, high customer attention approach

Analyze the potential negatives of overemphasizing innovation in a corporate setting.

Understand the role of entrepreneurial leadership in recognizing opportunities and enhancing creativity.

Identify and describe the characteristics of creative people and ideas.

Understand the strategies and structures that support managing creative workers effectively.

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Definitions:

Axillary

Pertains to the area under the arm, where the upper limb attaches to the shoulder.

Orally

Pertaining to the mouth; taken through or affecting the mouth, as in oral medication.

NICU

An intensive care unit specializing in the care of ill or premature newborn infants.

Heart Rate

The number of heartbeats per unit of time, typically measured in beats per minute (bpm).