Which Forecasting Method Is Particularly Good for Determining Customer Preferences

question 43

Multiple Choice

Which forecasting method is particularly good for determining customer preferences?

• A) Market research
• B) Executive opinion
• C) Delphi method
• D) Naïve method
• E) Gamma method

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Definitions:

Quantity

The quantity of a physical or intangible asset or service.

Managers

Individuals in an organization responsible for directing and overseeing the work of others to achieve the organization's goals.

Owners

Owners refer to individuals or entities that legally possess an asset, property, or business, holding rights to use, manage, and earn benefits from it.

Independent Goals

Objectives that can be pursued and achieved independently without necessarily affecting the attainment of other goals.