A Demand-Based Option in Which the Marketing Tries to Shift

question 6

Multiple Choice

A demand-based option in which the marketing tries to shift demand patterns to minimize demand fluctuations is called

• A) hyperactive
• B) inactive
• C) proactive
• D) reactive
• E) retroactive

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Definitions:

Service Cultures

Organizational cultures that prioritize customer service as a key component of business strategy and employee behavior.

Customer Satisfaction

measures how products or services provided by a company meet or surpass a customer's expectations.

Organizational Village

A metaphorical term describing an organizational structure that emphasizes a sense of community, collaboration, and mutual support among its members, similar to the interconnectivity found in a village.

External Alliances

Collaborative relationships between an organization and outside entities to achieve common goals.