The Process Value Chain Consists of

question 132

Multiple Choice

The process value chain consists of

• A) value, operations, and objectives.
• B) innovation, satisfaction, and value.
• C) innovation, operations, and post-sales service.
• D) design, production, and selling.
• E) design, satisfaction, and post-sales service.

Recognize the role of ratings, reviews, and testimonials in social commerce.

Understand the use of social commerce tools and applications in enhancing the shopping experience.

Identify key components of word-of-mouth marketing.

Understand how personal perceptions and cognitive biases affect consumer behavior.

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Definitions:

Dorsal Stream

A pathway in the brain that processes spatial awareness and the relationship of objects in the surroundings, often referred to as the "where" pathway.

Perceptual System

The complex network of sensory organs and brain structures involved in processing and interpreting sensory information to form a coherent view of the environment.

Primary Visual Cortex

The region of the cerebral cortex that receives, integrates, and processes visual information relayed from the eyes, serving as a primary area for visual perception.

Visual Agnosia

A neurological disorder characterized by the inability to recognize or make sense of visual objects despite having normal eyesight.