Examlex
What are the basic principles behind behavioral finance?
Attachment
The emotional bond that forms between individuals, or between individuals and objects, influencing their behavior and relationships.
Avatar
A graphical representation of a user or the user's character or persona within a digital platform.
Virtual Representative
A digital or animated human-like figure used to guide, assist, or represent a company or brand in online environments.
Symbolic Fantasy
The use of imagery and fantasy to create symbolic meanings, often used in marketing to help consumers associate products with personal aspirations or dreams.
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