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The statistical discrepancy in the balance of payments
Relationship Era
Business era in which companies seek ways to actively nurture customer loyalty by carefully managing every interaction.
Sales Era
describes a historical period in marketing where the primary focus was on selling and pushing products to consumers, regardless of their needs or desires.
Marketing Era
A period in the history of business development when the focus shifted towards identifying and meeting the needs and wants of consumers, emphasizing marketing strategies.
Production Era
A period in business history when the focus was primarily on manufacturing and the efficiency of production processes.
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