Customer Relationship Management Initiatives Use Technology to Coordinate All Customer-Facing

question 174

True/False

Customer relationship management initiatives use technology to coordinate all customer-facing activities (such as marketing, sales calls, distribution, and after-sales support) and the design and production activities necessary to get products to customers.

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Definitions:

Planning

The process of creating and maintaining a plan, which involves setting objectives, determining strategies to achieve those objectives, and organizing resources.

Controlling

In management, refers to the process of monitoring performance, comparing it with goals, and taking corrective action as needed.

Finance

The management of large amounts of money, especially by governments or large companies.