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If a firm has an quick ratio of 1,the subsequent payment of an account payable will cause the ratio to increase.
Situational Influences
External factors that can impact consumer behavior, including physical surroundings, social interactions, time factors, and purchase reason.
Temporal Effects
The impact of time on consumer behavior, including how seasonal, daily, or time-of-day factors influence buying decisions.
Situational Influence
The impact of environmental factors and specific situations on consumers' behavior and decision-making process.
Physical Surrounding
The physical environment in which a service or retail interaction takes place, influencing customer perceptions and experiences.
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