Examlex
The discount rate is the interest rate used to bring ________ back to ________.
Business Marketers
Professionals who specialize in promoting and selling products or services to other businesses, rather than individual consumers.
Consumer Marketers
Professionals who specialize in targeting and understanding the behaviors and preferences of consumers to effectively sell products or services.
Buyers
Individuals or organizations that purchase goods or services for personal use, resale, or production.
Consideration Criteria
The set of standards or attributes that consumers use to evaluate and differentiate between choices of products or services.
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