Using the Partial Report Method, Sperling Found the Capacity of Iconic

question 7

Multiple Choice

Using the partial report method, Sperling found the capacity of iconic memory to be around __________.

• A) four or five items
• B) nine or ten items
• C) all the letters present
• D) one to two items

---

Definitions:

Direct Sales Promotions

Strategies and tactics implemented by companies to sell their products or services directly to consumers, bypassing intermediaries.

Sales Objectives

Specific goals set by a business related to the selling of products or services, often quantifiable and set within a timeframe.

Evaluating Performance

Involves systematically assessing the work and results of individuals or organizations to determine achievement or progress.

Product Modifications

Changes or improvements made to a product to enhance its performance, appearance, or market appeal.