Why Is It Essential That the Experimental and Control Groups

question 55

Multiple Choice

Why is it essential that the experimental and control groups be treated identically in every respect but one?

• A)so that the dependent variable can be accurately measured
• B)so that the results will apply outside the laboratory setting.
• C)so that if the behavior of the two groups differs,the difference can be credited to the one thing that distinguished the groups from one another.
• D)so that if the behavior of the two groups differs,that difference can be used to establish a functional relationship between the independent and dependent variables.

---

Definitions:

Creativity-Relevant Processes

Cognitive and behavioral processes that facilitate creative thinking, including problem-solving, risk-taking, and drawing connections between ideas.

Creativity

The ability to generate or recognize ideas, alternatives, or possibilities that may be useful in solving problems, communicating with others, and entertaining ourselves and others.

Motivation

The intrinsic or extrinsic factors that stimulate desire and energy in people to be continually interested in and committed to a job, role, or subject, or to make an effort to attain a goal.

Exploitative Innovation

Innovation focused on refining existing products, services, or processes to enhance efficiency and effectiveness.