Examlex
The warming trend that began in the 1970s
Civil Rights Act
A landmark piece of legislation in the United States, enacted in 1964, that outlawed discrimination based on race, color, religion, sex, or national origin.
Discrimination
Unjust or prejudicial treatment of different categories of people, especially on the grounds of race, age, sex, or disability.
Consumer Attitudes
The beliefs, feelings, and behavioral intentions that consumers have towards products, services, or brands, significantly influencing their purchasing decisions.
Cause-Related Marketing
A marketing strategy where businesses and organizations align themselves with social causes or issues to improve their public image and impact society positively.
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