Examlex
Force-field analysis is a framework for analyzing a problem that seeks to identify all the relevant factors and stakeholders that are acting to either sustain the current state or to move away from the current state.
Satisfaction Guarantees
A promise made by a company to refund or replace a product if a customer is not satisfied with the purchase, intended to reduce purchase risk and increase customer trust.
Heterogeneity
In marketing, it refers to the variability and diversity in services or products offered to meet the different needs and preferences of consumers.
Heterogeneity
The presence of variation and diversity within a population, group, or system, often requiring tailored approaches or solutions.
Perishable
Items, especially food or other goods, that can deteriorate or expire quickly if not used or consumed within a short time frame.
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