Examlex
In a cross-cultural study comparing the earliest memories of college students, researchers found that the average age for earliest memory was much earlier for the U.S.-born students than for the Taiwanese or Chinese students.
Conservation Marketing
An approach to marketing that focuses on promoting sustainability and conservation of resources through product offerings and consumer education.
Cause Marketing
Occurs when the charitable contributions of a firm are tied directly to the customer revenues produced through the promotion of one of its products.
Hybrid-Electric Vehicles
Hybrid-electric vehicles are cars that use a combination of an internal combustion engine and electric propulsion, aiming to improve fuel efficiency and reduce emissions compared to conventional vehicles.
Green Marketing
Marketing efforts focused on promoting products and practices that are environmentally friendly.
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