In 1957, James Vicary Falsely Claimed to Have Increased the Sale

question 153

True/False

In 1957, James Vicary falsely claimed to have increased the sale of popcorn and Coca-Cola at a New Jersey movie theater when the owner used subliminal messages to flash "Eat popcorn" and "Drink Coke" on the movie screen during the movie.

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Definitions:

Histology

Investigating the tiny anatomical details of tissues.

Tissue

Groups of cells in an organism that have similar structure and function; types include muscle, nerve, epithelial, and connective tissues.

Cell

The basic structural, functional, and biological unit of all known living organisms, a building block of life.

Disease

A condition that negatively affects the structure or function of part or all of an organism, and is not due to any external injury.