Psychologists Have Found That the Effects of Subliminal Stimuli Tend

question 196

Multiple Choice

Psychologists have found that the effects of subliminal stimuli tend to be:

• A)weak and short-lived.
• B)weak but long-lasting.
• C)fairly strong but short-lived.
• D)fairly strong and long-lasting.

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Definitions:

Information Richness

The potential information-carrying capacity of a communication medium.

Paraverbal Cues

Non-verbal elements of communication used to modify meaning and convey emotion, such as tone of voice, pitch, and pacing.

Non-verbal Cues

Subtle signals, such as body language or facial expressions, used to communicate emotions, intentions, or information without the use of words.

Cultural Context

The cultural information that surrounds a communication episode.