Examlex
Sigmund Freud is to _____ that which Carl Rogers is to _____.
Open Innovation
A business strategy that encourages the use of external and internal ideas and collaborations to drive innovation and speed up development processes.
Idea Generation
The process of creating, developing, and communicating new concepts or solutions.
Concept Tests
The evaluation of consumer response to an idea before introducing a product to the market to assess its viability.
New-product Development
The process of bringing a new product to the market, including ideation, design, development, and launch.
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