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What was one of the two major ways presented in the text by which top management can approach the challenge of organizational change?
Income Statement
A financial statement that reports a company's financial performance over a specific accounting period, detailing revenues, expenses, and net income.
Net Income
The total earnings of a company after subtracting all expenses, taxes, and costs, representing the actual profit during a specific period.
Psychological Pricing
A marketing strategy that uses pricing to influence a consumer's perception and drive sales, often by pricing just under a round number (e.g., $19.99 instead of $20).
Pricing Strategies
Techniques used by businesses to determine the best price for their products or services, taking into account costs, competition, and customer demand.
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