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________________ is the involvement of significant others in a habit reversal procedure.
Marginal Revenue
Increment in income from the sale of one more product or service unit.
Economic Profit
The difference between total revenue and total costs, including both explicit and implicit costs, often indicating the degree of profitability.
Marginal Decision Rule
A principle stating that an action should be taken if and only if the marginal benefits exceed the marginal costs.
ATC
Average Total Cost, which represents the total cost per unit of output, calculated by dividing the total cost by the quantity of output produced.
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