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__________________ Desensitization Involves Actual Contact with the Feared Stimuli in the Hierarchy

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__________________ desensitization involves actual contact with the feared stimuli in the hierarchy.


Definitions:

Marketers Advertise

The act of using various media channels by marketers to communicate a product's value proposition to its target audience.

Hedonic Motives

The drive to experience pleasure or enjoyment, often influencing consumer behavior and decision-making.

Importance

The degree of significance or value attributed to something, indicating its priority or urgency.

Thrill Of The Hunt

describes the excitement or pleasure derived from searching for and discovering something, often used in the context of shopping or collecting.

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