Bubba's Hula Shack Bar and Bistro Has Begun Giving Customers

question 146

Multiple Choice

Bubba's Hula Shack bar and bistro has begun giving customers who can show proof that they arrived at the establishment by public transportation a 10 percent discount on their total bill.All else equal, customers who arrive by public transportation to take advantage of Bubba's Hula Shack discount have a ________ for the services of the establishment than customers who drive to the establishment.

• A)higher price elasticity of demand
• B)lower price elasticity of demand
• C)higher price elasticity of supply
• D)lower price elasticity of supply

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Definitions:

Future Profits

Expected earnings of a company or project in upcoming periods, often used in valuation and investment decision making.

Worthwhile Project

A project that is considered to be of enough benefit or value to justify the resources or effort spent on it.

Brand-Name Recognition

The extent to which consumers are able to identify a brand by its attributes, which can influence their buying decisions, often a result of marketing strategies.

New Product

Describes a good or service that has recently been introduced to the market by a company.