Which of the Following Is a Disadvantage of Trademarking a Firm's

question 118

Multiple Choice

Which of the following is a disadvantage of trademarking a firm's product?

• A)A trademark differentiates a firm's product.
• B)A trademark conveys information about the product to the public.
• C)A trademark may become so widely used to denote a particular type of product that the trademark may no longer be a legally protected brand name.
• D)A trademark does not affect demand for the firm's product.

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Definitions:

Discount Factor

A multiplier used to discount future cash flows to their present value.

Straight-Line Depreciation

A method of allocating the cost of a tangible asset over its useful life in equal annual amounts, resulting in a consistent expense charge.

Discount Factor

A discount factor is a financial metric used to calculate the present value of future cash flows by taking into account the time value of money.

Capital Budgeting

The method of assessing and choosing long-term investment opportunities that align with the objective of maximizing shareholder wealth.