Examlex
If a firm can produce a product at a lower average cost than its competitors, it stands a better chance of earning economic profit.
Mental Buying Process
The psychological stages a consumer goes through before making a purchasing decision, including awareness, consideration, and decision.
Trial Close
A technique used in sales to gauge a prospect's readiness to buy by asking a question that assumes they are moving towards a purchase.
Buying Signals
Indicative actions or expressions from a potential buyer suggesting an interest in making a purchase.
Close a Sale
The process of successfully securing a purchase agreement or deal with a customer, concluding the sales process.
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