Examlex
If a consumer receives 20 units of utility from consuming two candy bars, and 25 units of utility from consuming three candy bars, the marginal utility of the third candy bar is
Mark-up
The amount added to the cost price of goods to cover overhead and profit, resulting in the retail price.
Retailer
A business or person that sells goods to the consumer, as opposed to a wholesaler or supplier.
Cost
The value spent to acquire or produce something, including the amount of money, time, or resources.
Selling Price
The price at which a product or service is offered for sale to a purchaser.
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