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While measuring performance,managers must be able to distinguish between what is being measured and the actual measures used to monitor performance and compare results.
Preferences
Individual choices or selections from a set of available options, often reflecting personal tastes, desires, or values.
Respondents
Individuals who answer questions or provide data as part of a survey or study.
Skew
A measure of the asymmetry of the probability distribution of a real-valued random variable, indicating how much a distribution is shifted or skewed to one side.
Data
Information collected for analysis or used to reason or make decisions.
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