Why Are Managers More Likely to Achieve Their Objectives in Both

question 105

Essay

Why are managers more likely to achieve their objectives in both the short term and the long term when they utilize a tool such as the balanced scorecard?

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Definitions:

Competitive Advantage

The attributes or conditions that enable a company to outperform its competitors.

Traditional Femininity

A set of attributes, behaviors, and roles generally associated with girls and women, which are considered traditional or typical within a society.

Assertiveness

The quality of being self-assured and confident without being aggressive, in the expression of one's opinions and needs.

Materialism

An orientation emphasizing possessions and money for personal happiness and social progress.