Examlex
A profit-related activity of an exempt organization avoids the unrelated business income tax if greater than 50% of the merchandise sold had been received as a contribution.
Central Route Persuasion
A method of persuasion that involves deeply processing the content of a message, focusing on the arguments and evidence presented.
Naturally Analytical
Having an innate ability or tendency to assess things methodically and logically.
Snap Judgments
Quick decisions or assessments made instinctively without thorough analysis.
Cognitive Dissonance Theory
The theory that suggests that people experience discomfort or distress when their beliefs, attitudes, or behaviors are inconsistent with each other, leading to efforts to reduce the dissonance.
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