Why Are Data in a Data Warehouse Stored in Unnormalized

question 85

Essay

Why are data in a data warehouse stored in unnormalized tables?

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Definitions:

Trial Close

A technique used in sales to ask preliminary questions or make statements to gauge the customer's readiness to make the purchase.

Sales Presentation

A speech or demonstration given to persuade a potential buyer of the value and benefits of a product or service.

Buying Decision Process

The series of steps a consumer goes through, from recognizing a need to the actual purchase decision.

Purchase Intentions

The probability or inclination of customers to purchase a product or service soon.