What Is the First Step an International Marketer Should Take

question 3

Multiple Choice

What is the first step an international marketer should take while making decisions regarding integrating markets?

• A) Envision the effect of change
• B) Develop a strategic plan
• C) Reorganize the company
• D) Seek ways to influence the pertinent regulatory environment

---

Definitions:

Persist

To continue steadfastly or firmly in some state, purpose, course of action, or the pursuit of an objective, despite obstacles or difficulties.

Self-dilemma

A situation or context in which an individual faces a conflict between different personal values, desires, or obligations, often leading to inner turmoil.

Self-regulation

The ability to manage and adjust one's emotions, behaviors, and desires in the face of external demands or challenges.

Self-efficacy

An individual's belief in their capacity to execute behaviors necessary to produce specific performance attainments.