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Identify Four Bases for Market Segmentation

question 218

Essay

Identify four bases for market segmentation.


Definitions:

Monocular

Referring to or involving one eye.

Bouncing Ball

A simple dynamic system involving a ball being dropped or thrown such that it rebounds off a surface.

Perception

The process of interpreting sensory information to understand and interact with the environment.

Dishabituation

The renewal of attention or response to a stimulus that had previously become habitual or ignored, triggered by a significant change in the stimulus.

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