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What Is a Target Market? Briefly Explain How a Well-Defined

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Essay

What is a target market? Briefly explain how a well-defined target market is important to a company.


Definitions:

Heirs

Individuals legally entitled to inherit a deceased person's assets under statutory or testamentary succession laws.

Stop-payment Order

A request made to a bank by an account holder to not pay a check or payment that has been issued but not yet processed.

Defective

Refers to a flaw or imperfection in a product or service that makes it unsafe or unsuitable for its intended use.

Dishonors

The refusal or inability of a bank to pay a check or draft when presented for payment.

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