What Is an Advantage to the Firm When Using Trade

question 48

Multiple Choice

What is an advantage to the firm when using trade shows as a type of sales promotion?

• A) They are relatively inexpensive,and are very effective since the buyer comes to the seller.
• B) Coupons may be used to encourage customers to try new products.
• C) The displays serve to attract customer attention as they walk through a store.
• D) Free samples may be used to allow customers to try a product for a few days without any risk.
• E) Contests may increase sales by stimulating buyers' interest in a product.

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Definitions:

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A metric or score used to evaluate the likelihood of a debtor defaulting on a loan or credit agreement.

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A tool or model used to forecast the future prices of stocks based on historical data, market trends, and other factors.

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Project earnings refer to the expected income generated from a specific project or investment, considering various financial projections and assumptions.

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