Sally Selected ________ Advertising Because It Is Relatively Inexpensive,faces Little

question 84

Multiple Choice

Sally selected ________ advertising because it is relatively inexpensive,faces little competition for customers' attention,and is subject to high repeat exposure.

• A) outdoor
• B) magazine
• C) television
• D) direct mail
• E) radio

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Definitions:

Social Control

The mechanisms, strategies, and actions employed by groups and institutions to regulate individual and group behavior in order to conform to societal norms and rules.

Socialization

The process through which individuals learn and internalize the values, beliefs, and norms of their society or social group, becoming functioning members of it.

Mass Media

Various forms of communication, such as television, radio, newspapers, and the internet, that reach a large audience.

Entertainment

Activities designed to provide pleasure, enjoyment, or amusement to an audience, such as movies, music, or sports.