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Although the CAPM is intuitively appealing in that it relates risk and return in a straightforward manner, the model's predictive value is often challenged because:
Edward T. Hall
An American anthropologist known for his work in the field of intercultural communication and the study of nonverbal language and social space.
Nonverbal Communication
The process of conveying a message without the use of words, such as through body language, gestures, and facial expressions.
Unwritten Messages
Non-verbal or implicit forms of communication that convey information without the use of clear, written language.
Unspoken Messages
Communication that is conveyed through means other than words, such as through actions or body language.
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