Preferences Are Characterized Generally By

question 24

Multiple Choice

Preferences are characterized generally by:

• A) budget constraints.
• B) consumption bundles.
• C) indifference curves.
• D) income.

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Definitions:

Prospecting

The method of finding possible customers, clients, or purchasers for the products or services offered by a business.

The Close

Refers to the point in a sales process where a salesperson convinces the client to make a purchase.

The Pre-Approach

A step in the sales process involving research and planning before making direct contact with a potential customer.

Desired Action

The specific behavior or response a marketer aims to elicit from the target audience.