Explain the Strategies a Speaker Should Use to Appeal to a Captive

question 23

Essay

Explain the strategies a speaker should use to appeal to a captive audience.

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Definitions:

Manufacturing Margin

The difference between the sales income generated by manufactured goods and the cost of goods sold.

Absorption Costing

An accounting method that includes all manufacturing costs – direct materials, direct labor, and both variable and fixed overhead – in the cost of a product.

Contribution Margin

A financial metric that represents the difference between a product's sales revenue and its variable costs.

Variable Costing

A costing method that includes only variable manufacturing costs—direct materials, direct labor, and variable manufacturing overhead—in the cost of a unit of product.